Intern - Digital Marketing

Pune, Maharashtra, India | Marketing | Full-time

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AgroStar is India’s foremost AgTech start-up with a mission of #HelpingFarmersWin. Shardul and Sitanshu started AgroStar with a vision to solve two of the biggest problems in Indian agriculture - Lack of guidance for scientific/sustainable farming & limited access to great quality farm inputs.

Today AgroStar provides full-stack solutions to millions of farmers across 5 Indian states via an omnichannel approach. Along the journey, we have built India’s largest agronomy advisory center, a highly engaged digital farmer network with over 5 million users, and a retail network of 4000+ stores. These technology-enabled channels work together to help farmers produce better and achieve higher price realizations by providing appropriate advice, timely input delivery, and output market linkages.

In March 2022, we acquired INI Farms, and with this, we are now exporting our farmer’s produce to over 32 countries across the globe.

With massive synergies across the value chain to unlock, we are excited about our next phase of exponential growth, while being more mission-focused than ever before! #HelpingFarmersWin! Backed by prominent investors and partners we are rapidly growing our full-stack platform and access to credit.

The Role: As an Intern - Digital Marketing, you will:

  • Design and implement push and  in-app notification campaigns, to drive engagement leading to retention and sales
  • Report on the KPIs for engagement campaigns and analyze user response and behavior towards engagement campaigns
  • Coordinate with key stakeholders of the organization to help raise awareness and drive adoption of the app for their respective business programs 
  • Coordinate with internal teams, such as designers, animators, etc, who will deliver content for the campaign activity
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns
  • Keep abreast of current trends in digital and mobile marketing

Qualifications we look for:

  • A professional marketing qualification can be helpful but is certainly not necessary
  • Good understanding of data/numbers 
  • Team player and excellent communication skills to work with team members across functions

Most importantly, we are looking for passionate intrapreneurs who want to work at the grass root-level, drive impact in India’s biggest sector & Help Farmers Win!